Google review software for local businesses

Start with a direct link

A direct Google review link lets a customer find the right business without searching. Customers choose their own rating and wording, and need a Google Account to publish.

Look beyond the star average

Review recency, unanswered questions and recurring concerns can be more actionable than a single average. Use your audit to establish a baseline, then compare the same measures next month.

Check what the software connects to

Ask which Business Profile permissions are required, which locations are supported and how replies are approved. Google controls whether reviews are published and where businesses appear.

Start with your current position

Use the free reputation audit to review the figures you already have. Then explore the relevant tool or workflow and compare Free with Pro.

Questions to check during your free trial

• Can I keep the public review option available to every customer?
• Which connections, permissions and usage limits apply to my account?
• How can I stop messaging, export my data and end the service?

Sources: Google review policy; ICO electronic mail guidance.